Bustos Media is the Spanish Radio Leader in the Portland, Oregon.  More stations and more formats to satisfy the varied musical tastes of the Spanish speaking audience.

Bustos Media is a broadcast company specializing in the operation of Spanish-language, and other ethnic, radio stations in the United States.  It currently operates a total of seven radio stations in the Portland Metro; five AMs and two FMs.  Four have a variety of Spanish music formats and one has a Spanish Christian format and one has the market’s first full-time Russian speaking format.

Oregon’s Hispanic Population grew – an amazing 63% from 2000 to 2010.  The  Portland Metro ranks 4th in the nation in Latino population growth.  Between 1990 to 2010, the population grew from 84,000 to 298,486, an astonishing 257% increase in just 20 years. With a buying power of over $7.5 billion, Oregon Latinos are expected to reach $8.5 billion in economic clout by 2012.

With our management, staff, on-air talent, programming, events, and community-based activities the Bustos Media’s group of stations gives advertisers the unique ability to connect with the Hispanic radio listener and delivers targeted messaging to consumers. You will not make a better investment In Spanish media! Give us a call…



Bustos Media with our various radio stations have organized or particiapated in massive community events along with other local promoters.  Cinco de Mayo and other civic events  draw thousands of ...Read More »


The Portland market and Bustos Media listeners are primarily of Mexican origin, residing mostly in Spanish-dominant homes. This is a high-growth market segment which also exhibits brand loyalty ...Read More »


Bustos Media has a wide range of radio stations throughout the nation. From Regional Mexican, Latin Contemporary, Sports to Russian and Vietnamese. ...View Our Stations »